WWD Interview

This, folks, topped off my media mentions as the best in my career. I teared up. Anyone who has worked in fashion for any amount of time can imagine the feeling of having their name printed in WWD. I happened to be sitting next to Georgia Lee, who was the publication's Atlanta-based editor during the Custo-Barcelona show at Miami Fashion week a few years back, and we immediately struck up a conversation (specifically about how neither of us would be caught dead in such a teeny-weeny suit). It's just a small mention, and probably not my best verbiage, but it's a mention nonetheless, and I'm proud of it.

Personal Interest - Photography

This is a fairly long post, but most of it is visual and what I would consider engaging. I absolutely love street photography, and some days Instagram is my BFF (Instagram+retail=endless possibilities)! This typically ends up including my two-year-old or 13-year-old (my other loves), but my shots normally have a more modern edge to them. I also love to play with lighting and space. To me, a successful photo has made it's viewer feel intrigued and curious about the situation/characters present for this millisecond that has been captured in time....
Here are some of my recent favorites:

I also did bits and pieces of photography for both butters&beans organics and butters&beans kids (the clothing line and the boutique) - sometimes it just wasn't economical to bring in a photographer when all I needed was one or two outfits shot. So, I learned a lot online and asked a lot of questions of my professional photog friends to be able to take what I think are some pretty amazing shots for an amateur! I also learned to use Photoshop Elements for these projects, so I am familiar with this program.
Here are a few of my favorites:

Grand Opening of butters&beans kids...

As Director of Sales and Purchasing with butters&beans kids - This press push was done on a very limited budget - but we received an immense media response to our opening. I designed and implemented the marketing initiative which resulted in a successful media campaign. 10% of the profits from this evenings sales went to the Autism Society of Minnesota - this charity is near and dear to my heart as I have a child with Asperger's Syndrome. To be able to assist this foundation in any way possible is an honor.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Cupcakes upon cupcakes at the grand opening.

Face Painting!

Tim Mahoney performed - and took a pic with me after.

Enjoying the balloon twisters and face painting!

Our darling Lucy and her Mama Gretchen - Lucy was featured in MSP Magazine!

Our beautiful Jessa in our Elliot Collection ruffle dress - Jessa has been featured in several publications sporting this dress as well as the "Jessa" dress - no pun intended!

butters&beans Co. and butters&beans kids press

Interview regarding butters&beans organic clothing line

butters&beans kids article

Woodbury Magazine Holiday Feature 2011 (print)

Examiner.com, butters&beans kids opening

coolmompicks.com Feature

Minnmoms.com by Pioneer Press (also print in Pioneer Press)

Mpls/St. Paul Magazine feature by Ali Kaplan (print)

Strib Feature (print)

Woodbury Magazine Feature (print)

Minnesota Parent Feature (print)

First live TV appearance...

As director of Sales and Purchasing for butters&beans kids, LLC., I also took on most of the PR and marketing duties. I was able to secure a one on one discussion about the boutique during the 4pm news slot with local television station, KARE 11. Live television is nerve-wracking, but it was a fun experience!

Great butters&beans organics television mention - most recent employer - I directed the PR and marketing initiatives.

Earnshaw's Feature

butters&beans Co. feature in Earnshaw's Magazine - October 2011. This feature shows excellent PR skills as well as relationship building on my end! Earnshaw's is the childrenswear market's highest regarded publication.